We’re absolutely ecstatic to share that Cottons Group has been crowned Large Firm of the Year 2025 at the Xero Awards! Plus some other exciting accolades…
It’s a moment of real pride for us – but more importantly, it’s proof of how our way of working is helping clients and colleagues thrive.
Why should you care, honestly?
Sure, awards look great on the shelf, but what really matters is what they say about us as your accountants.
The judges recognised that Cottons isn’t just about numbers – we’re about people. They saw how we’ve invested in technology and training so that you, our clients, benefit from:
- Smarter systems – quicker, clearer, more reliable access to your numbers.
- Human support – a team that listens, explains, and stands beside you.
- Expert insight – advice that’s backed by experience, not guesswork.
This award shows we’re putting our money where our mouth is when it comes to investing in our people and tools – so that your business can grow with confidence.
Leading with heart (and a fierce smile)
A massive part of this success is thanks to our Partner, Emma Reid, who also picked up Xero’s Most Valued Professional 2025 award.
As Xero themselves said: Emma is passionate, thoughtful, strategic – and she gets things done with a smile. Her leadership has been pivotal to this win, and we couldn’t be prouder.
Emma has championed digital change across the profession, shared knowledge generously, and pushed Cottons to the front of the pack. Her vision means our clients benefit every single day.
And it doesn’t stop there
Our shelves are getting busier – we also took home Silver and Bronze at the 2025 Accounting Excellence Awards, in the Mid-Tier Firm of the Year and Tax Team of the Year categories and made the shortlist again for Employer of the Year at the Northamptonshire Business Excellence Awards.
Each one celebrates a different side of Cottons – from our tax expertise and digital innovation to the culture and people who make it all happen.
The category is… investing in YOU
We’re not stopping here. This win isn’t a finish line – it’s fuel for the journey ahead.
We’ll keep investing in:
- Our people – so you always get the best support and advice.
- Our technology – so you have the most reliable and efficient systems.
- Our relationships – so we understand your goals and help you reach them.
Because when we get better, you benefit first.
Thank you
To our clients – thank you for trusting us with your businesses. You inspire us to keep improving.
To our people – congratulations, this is your win.
To Xero – thank you for being such a collaborative partner and celebrating the future of our profession.
The journey continues
We’re over the moon to be recognised as Large Firm of the Year 2025, but we’re not done yet. We’ll keep pushing forward, blending human connection with digital innovation, and helping our clients go beyond the numbers.
Here’s to the next chapter – together.
💙 The Cottons Team
